Search

The Introduction to the Gaming Industry course examines the evolution of the game industry from the 1950s on, spanning early platforms and ‘90s console wars to the advent of competitions and leagues, 3-D gaming, and virtual reality. Students will...

The Digital Marketing Course focuses on the development of effective marketing plans that promote entertainment within a dynamic digital environment. The course takes an integrated approach to digital marketing through a combination of hands-on...

The Story Development for Film course prepares students for work within the development stage of production. Students will elevate their grasp of visual storytelling by studying how various elements of imagery and sound expand and enrich the...

This course explores topics and concepts pertaining to sports marketing and the role of sports sponsorships and the media. Student are placed in real-world scenarios requiring the application of problem-solving techniques to resolve sports marketing...

In the Design Integration Course, research, critical thinking, discussion, and critique help to provide students with a solid foundation from which to proceed in exploring new directions in their design projects. Techniques of incorporating...

The Business of Film Course integrates a student's technical and conceptual understanding of filmmaking with the practical dimensions of a managing career in the film industry. Students will examine current industry business models and develop plans...

This course addresses management practices within the sports and entertainment industry, with an emphasis on sports management practices and operational scenarios. Students in this course explore professional and amateur athletics, organizational...

The Game Usability and Testing course is a blend of academic and applied science, targeting core design principles through scholarly research methods and applied usability techniques. Students will advance their research skills to understand the core...

This course covers the two main aspects to building a strong presence in the business and consumer market: storytelling and brand development. In this course, students learn how to implement brand development strategies that help companies become...