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The Mixing Techniques course explores the use of audio processors and mixers to shape high-quality mixes, building on the students' gear knowledge and listening skills. Students will learn to use principles of blend, contrast, space, and dynamics to...

The Project and Portfolio III: Marketing course combines hands-on learning experiences with summative and formative portfolio assessments. In this course, students will be introduced to the practice of intrapreneurship. Students will learn how to...

In the Sports Business Models course, students will develop an understanding of the principles of economics that influence individual decision makers, both consumers and producers, within an economic system. They will also explore the function of...

The Social Media Methods course examines the methodology inherent in marketing through social-media applications and applies social media to situations for revenue generation and brand awareness. Students will explore the avenues by which teams and...

The Sports Events and Entertainment course serves as an examination of sports business event management and the strategies used to market conferences, meetings, and special events. This course will also examine the marketing and packaging of sports...

The Business Project Management course directs students through business management organizational structures. The course presents an interactive examination of the principles of organizing, operating, financing, and employing single- and mixed-use...

The Mobility Technology and Marketing course introduces students to mobility technology through the eye of strategic sports marketing, including mobile applications and their use, activation, and revenue-generating opportunities. Students will also...

The Sports Sales and Sponsorship course provides students with an overview of current factors and issues related to sports sponsorship, including planning, sales and negotiations, proposals, and evaluations. Students will explore sports organizations...

The Marketing Plans and Campaign Development course is designed to give students an interactive opportunity to develop a client marketing plan and/or business activation campaign from start to finish. Students will research and analyze case studies...

The Fundamentals of Public Relations course focuses on the use of technology, created content, distribution, and new media in contemporary public relations. Students will learn how companies, organizations, and brands use traditional and new media to...