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The Consumer Behavior and Analysis Course explores consumer behavior and analyzes methods that motivate consumers to purchase products and/or services. The emphasis of this course is to identify specific digital marketing campaigns and gauge their...

In the Project I: Creative Writing course, students will apply knowledge of character creation, plot development, story structure, and visual storytelling to create a collection of written work. Students will examine the current media landscape to...

The Deep Learning course covers the mechanisms of neural networks. The curriculum navigates how to create different types of neural networks, such as artificial neural networks (ANN), recurrent neural networks (RNN), and convolutional neural networks...

In the Reputation Management Strategies Course, students will learn how to monitor and respond to changes in sentiment and conditions that impact organizational initiatives and long-term strategic communication objectives. In addition to monitoring...

In the Electronic Field Production course, students will be introduced to the genres of documentary film/television and reality television. Students will explore the unique logistical, structural, and aesthetic methodologies that distinguish field...

The Business Intelligence Analytics Course provides an overview of fundamental concepts, tools, and techniques used to extract meaningful information from an organization's data in order to support effective decision making. The course will further...

The Audio Measurement Systems course provides students with training in the analysis of room acoustics. Visualization programs for real-time audio analysis are studied. The course covers topics such as sound-system tuning, diagnostics-interface...

The Digital Media and Learning Applications Course examines digital media and how it can be used in learning applications. The curriculum provides learners with a microcosm of the instructional design process and software that explores digital media...

In The Art of Visual Storytelling Course, students study the universal themes of traditional storytelling as well as their applications to visual narrative design and new nonlinear and interactive forms of media. Students will analyze historical...

In Project I: User Experience, students will construct a basic interactive prototype using industry-standard software. Work on this prototype will provide students with experience in the application of procedural logic, linear thinking, and data...