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The Multimedia Development and Editing Course is an introduction to the multimedia news production process focusing on news communication technologies that have created new media, new language, and new video interfaces, and how the principles and...

The Digital News Production Course prepares students to work in the evolving media environment by introducing them to the theories, techniques, and skills used in online newsrooms and for news-related websites. The goal of the course is for students...

In the Multimedia Reporting Course, students learn how to access, transfer and process electronic information, and how to gain ownership of a story by presenting that information in a visual, useful, and factual way. Students become proficient in...

The Social Media and Online Community Engagement Course is an examination of how information is shared outside professional journalism, how journalists can interact with communities, and the ways in which social technology shapes cultures...

The Public Relations and Reputation Management Course addresses the ethical responsibilities of multimedia journalists as they apply to story development, audience reaction, story evolution, and personal and organizational message control. Students...

The New Media Publishing and Distribution Course examines the broad economic issues facing the field of journalism in the digital age: global competition, multiple distribution platforms, evolving technology and consumer behaviors, and fractionalized...

In the New Media Journalism Master of Arts Degree Program, students must complete a capstone New Media Journalism Final Project as a requirement for graduation. To complete this project, students utilize what they have learned about the mission...

In Public Relations in a Digital World, students will survey the theory and practice of public relations (PR) and examine the dramatic impact of the Internet and a 24/7 media environment on the PR process. Students will examine how the Internet and...

Like the tools in a toolbox, different media techniques and technologies can solve different communication problems. In the Innovative Public Relations Tools and Resources Course, students will examine the unique characteristics of popular...

The ability to measure and evaluate the impact of public relations efforts is critical to ensuring the success of any marketing and/or public relations campaign. In the Social Media Metrics and ROI Course, students will learn how to track, report...